Armia Systems developers recently developed a new app called CheckerApp. This solution was created as a way for brands to effectively socially connect with their customers.
In social media, users can connect with brands. They can like you, follow you and sometimes engage with your pages. Wouldn’t it be better if your users could broadcast to their friends and followers, fueling them not to just “like” things but use them? CheckerApp allows users to announce thoughts and feelings like “I like Pepsi” by scanning the barcode on the Pepsi can with their phone. By incentivizing real engagement, users will actively participate. These campaigns can be brand-sponsored or user generated with user-generated content.
From the development side, the app has 3 pieces:
1. Web Application for Users and Brands to Manage Accounts – Brands can create new campaigns and products, manage images and more.
2. Facebook and Twitter Apps – Make viral communication possible through users’ friends and followers via invites, posts, likes, open graph and search graph. This app is also integrated with the Facebook mobile and mobile scans.
3. Mobile App for Users – Users can scan new products and have this information shared automatically. The UPC scan area and interface include the app and large barcode/UPC database to select the product and identify the campaign.
By utilizing CheckerApp, brands have a chance to see how users are consuming products, while users themselves can also look up products by entering the barcode on the website or even save scans for later use. Users simply download the app from the iPhone App Store, scan barcodes belonging to their favorite products and share it with friends on Facebook or Twitter.
CheckerApp is written in PHP 5 with a mySQL database. The mobile app was developed in iOS using objective c and cocoa.
Users simply download the app from the iPhone App Store, scan barcodes belonging to their favorite products and share it with friends on Facebook or Twitter. Brands can provide incentives like free products and points for their fans to use and share products.
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