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IOS vs Android Development – Which is Better?

by Mariya Parackal
ios vs android

Creating a mobile app is a practical approach to expanding an existing business. In addition, this is a chance to increase client loyalty by allowing them to use your services on their smartphone or tablet.

Starting an app begins with a concept or solution to a specific problem and selects an operating system for app development.

On the market now, iOS and Android are the only two solutions worth considering. Let’s find which one of the two – IOS or Android development, you should prefer:

IOS vs Android Development

Android vs iOS

Unlike in the past, when there were multiple possibilities, iOS and Android are currently the only platforms worth considering. When combined, they account for almost all the mobile operating market.

According to the most recent statistics, Android and iOS control about 97% of the worldwide smartphone industry. As a result, you should develop and deploy your software simultaneously on both platforms, as there is no reason to explore the third platform.

Unfortunately, due to time, resources, and money restrictions, this strategy may not be feasible. As a result, many entrepreneurs and businesses must consider the advantages and disadvantages of Android vs. iOS apps and launch on one platform first before moving on to the other. There are obvious distinctions between the two platforms.

According to some estimates, Android development costs 30% more than iOS development owing to the difficulties of building code that runs on a broad range of devices and screen sizes. In addition, according to one research, more than half of all Android users have an older smartphone than two years. However, with multiple iOS device with many varieties of screen sizes now avaialble in the market, this issue seems to become common for iOS development as well.

Do you know the latest Android app development trends?

Aspects to consider while selecting a mobile operating system

When deciding between Android and iPhone app development, these are the significant considerations to consider.

They are as follows:

The availability and cost of talent

There isn’t much of a price difference between developing an iOS app and an Android app. Apps for Android written in Java are the most popular programming language on the market today, whereas Objective-C or Swift is used for iOS apps. Employing Objective-C professionals might be up to 15% more expensive compared to other programming languages. However, they only have to write for one system, i.e., iOS, and can often complete development 30-40% faster than Android developers; thus, the expenses are balanced.

Android developers must produce apps that function on various devices, whereas iOS developers are only responsible for Apple products. It’s helpful to know that Android development might take longer in terms of money and schedule.

Target audience

The percentage of your target audience who owns a smartphone must be taken into consideration when deciding between Android and iOS app development. Next, look at demographic data like age, income, and gender to gain a clear picture of your target population. This is a convincing reason to choose iOS over the others if you discover that your target market favors this platform over the others. First, you need to know how many smartphones your target audience owns and which platforms they prefer to use. 

Process of costing and reviewing

It’s helpful to be aware that getting an iOS app authorized for the App Store takes longer due to Apple’s more demanding review procedure. Unlike Android applications, which are often authorized within a day or two, iOS apps must follow a tight set of criteria.

These are some of them:

  • Developed with Xcode 10.2.
  • Being evaluated based on a set of technical, content, and design criteria
  • Updated to be compatible with the most recent operating system
  • Thoroughly tested and updated to work with the most recent devices.

While some developers’ app proposals are accepted within a few hours, there are numerous review horror stories of app submissions being stalled for weeks or even months. It’s crucial to remember that, regardless of how difficult App Store submissions maybe, if your market research suggests that your target market prefers iOS devices, this is the platform you should create first.


The last thing to think about is your monetization plan or generating money from the app. Despite accounting for more than 75% of all worldwide app downloads, Google Play made around 88 percent less income than Apple’s app store last year (2018). This implies that selling an app via a subscription model or in-app purchases is more profitable if you create it for iOS. Ad-based monetization tactics, on the other hand, have a higher success rate in Android apps. Android developers are also growing better at driving customer spending, according to the data. Year over year, expenditure in the Google Play Store increased by 27.3 percent in 2018.  Let’s analyze the difference between PWA and native apps.

IOS vs Android Development

Bottom Line– iOS vs Android Development

So, which is preferable: iOS development or Android development? And which platform should you start with while developing your application? As practical experience has shown, the option is simple: you will need to produce both versions as your program evolves. Therefore, when deciding between iOS and Android, you should ask yourself the following questions:

  1. What are my short-and long-term vision and mission?
  2. Who are my primary supporters?
  3. What is my plan for monetization?

Before you decide on mobile development understand the benefits of Native and React Native.

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