SocialDefender -Social Media Monitoring Platform

Client Overview

Social Defender is a pioneer in social media monitoring platforms for brands to manage and measure their social media channels. This powerful and comprehensive platform efficiently control the success of your brand by providing immediate access and key insights to all feedback, blogs, posts and reviews through social media networks like Facebook, Twitter, Youtube, G+, Tumblr, Blogger and more. It reads and checks positive and negative responses on different channels, and routes to the appropriate person to respond.

Project Description

SocialDefender is your brands' one-stop online reputation manager. Monitor, measure, moderate and manage all social accounts from one login. Equipped with a detailed workflow module and insightful analytics, SocialDefender gives you a comprehensive and effective way to control and track your brands' online reputation. The real-time social media monitoring tool is designed to provide valuable insights, along with the ability to accurately measure social media efforts and understand customer sentiment. SocialDefender connects all established social media networks Facebook, Twitter, Tumblr, YouTube, G+, Pinterest, Blogger, blogs and forums into one manageable area. This single solution to social media management allows business owners and marketers to determine and analyze customer needs while monitoring, responding to, managing, and analyzing accounts.
SocialDefender has the unique ability to analyze and provide customer sentiment and track the social reputation of any business. This enables brands to respond to specific messages that needs attention from customer service team. If needed, businesses can also opt for managed services. This option provides 24/7 monitoring by our social media experts. This social media management tool gives businesses the ability to analyze what is being said online about a brand, service, industry, and competitors. The analytics provided may be incorporated into future goals and business plans.
SocialDefender also gives business owners and administrators the ability to assign team member schedules for monitoring accounts and engaging audiences. The workflow module and staff/ team member login are a feature unique to Social Defender.

SocialDefender utilizes natural language processing(NLP) for sentiment analysis. It also uses a proprietary Bayesian algorithm for machine learning to improve the accuracy of sentiment analysis. We are able to get an 95% accuracy by website release.

See the unique social media monitoring platform in action at SocialDefender.com.

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Website Features

Online Reputation Manager, Social Media Management Tool, MongoDB, Linux, Apache

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